Hey,
My name is Rodrigo Adam. I am a Creative Director and Art Director who is passionate about craft, design, and ideas. For the past 15 years, I have collaborated with brands and individuals to create impactful and culturally relevant projects, which have led me to win over 100 international awards, including a Grand Prix at Cannes and One Show.
I began my career in 2008 at W.T, where I had the opportunity to work with brands such as Coca-Cola, Unilever, and Ford. From 2012 to 2019, I worked as an Art Director at F/Nazca, one of the most creative agencies in Brazil. From 2019 to 2021, as a Creative Director at África DDB, I led the development of culturally significant projects, addressing issues such as global warming and gender equality, and reaching a vast global audience. I was recognized as one of the most awarded creatives in 2020/2021, winning 13 Lions at Cannes 2021, including a Grand Prix in the Entertainment category with the Salla 2032 campaign. Additionally, I received 15 pencils at D&AD, 8 at One Show, and 16 Clios. Between 2021 and 2023, I worked as a Creative Director at Anomaly New York , with the aim of modernizing the bicentennial brand Johnnie Walker.
As a Creative, I am always looking for bold and brave projects where I can collaborate to bring big, beautiful, and impactful ideas to the world.
Experience:
Creative Director
Anomaly. NY
October 2021 - April 2023
Creative Director
Africa DDB
October 2019 - October 2021
Sr. Art Director
F/nazca Saatchi&Saatchi
2012 - 2019
Art Director
JWT.
2008 - 2012
Jr Art Director
QG
2007 - 2008
Recognitions:
New York Festivals
El Ojo
Prêmio Abril
Ciclope Latino
Contgius - The Most Contagious Campaigns of 2021
Cannes Lions
Grand Prix - Entertainment for Sport - Salla 2032 - House of Lapland
Gold - PR - Content Creation & Production - Salla 2032 - House of Lapland
Gold - PR - Corporate Purpose & Social Responsibility - Salla 2032 - House of Lapland
Gold - Direct - Art Direction/ Design - Salla 2032 - House of Lapland
Silver - Film/ – Market Disruption - Let Her Run - SporTV
Silver - Press Lions - Magazine / Product & Service - Coca-Cola FM Magazine amplifier
Bronze - Design/A01 – Creation of a New Brand Identity - Let Her Run - SporTV
Bronze - Film/ F07 - Corporate Purpose & Social Responsibility - Salla 2032 - House of Lapland
Bronze - PR – Travel/Leisure - Salla 2032 - House of Lapland
Bronze - Direct - Travel/Leisure - Salla 2032 - House of Lapland
Bronze - Entertainment for Sport - Film Series and Audi - Let Her Run - SporTV
Bronze - Bronze - Entertainment for Sport - Film Series and Audi - Let Her Run - SporTV
Bronze - Bronze - Film -Media/Entertainment - Let Her Run - SporTV
Bronze - Radio & Audio - Voice-Activation - Alexa’s Burnout - ABP
Bronze - Design - Graphic Design - Broadcast Design - "Deaths" - 91 Radio Rock
Bronze - Film Craft - "Deaths" - 91 Radio Rock
Bronze - Media Lions - Best Use of Print - Coca-Cola FM Magazine amplifier
Merit - Design - Brand Collateral - Salla 2032 - House of Lapland
Merit - PR - Brand Voice - Salla 2032 - House of Lapland
Merit - Entertainment for Sport - Brand Integration - Salla 2032 - House of Lapland
Merit - Film/ B07 - Travel/Leisure - Salla 2032 - House of Lapland
Merit - Film/ F02 - Challenger Brand - Salla 2032 - House of Lapland
Merit - Film Craft - Direction- Let Her Run - SporTV
Merit - Film Craft - Script - Let Her Run - SporTV
Merit - Film - Online viral film - Let Her Run - SporTV
Merit - Film - Challenger Brand - Let Her Run - SporTV
Merit - Film - Corporate Purpose & Social Responsibility - Let Her Run - SporTV
Merit - Direct - New Realities & Voice-activation - Alexa’s Burnout - ABP
Merit - Health & Wellness - Non-profit/ Foundation-led Education & Awareness - Alexa’s Burnout - ABP
Merit - Brand Experience & Activation - New Realities & Voice-activation - Alexa’s Burnout - ABP
Merit - Sustainable Development Goals - Reduced Inequalities - Prosperity - Allied Brands - Ab InBev
Merit - Press - Art Direction - Alexa’s Burnout - Guardian Angel - Bepantol / Bayer
Merit - Press - Art Direction - Alexa’s Burnout - Guardian Angel - Bepantol / Bayer
D&AD
Graphite Pencil - Art Direction - Integrated - Salla 2032 - House of Lapland
Graphite Pencil - PR - Public Affairs - Salla 2032 - House of Lapland
Graphite Pencil - Art Direction - Integrated Salla 2032 - House of Lapland
Graphite Pencil - Entertainment - Scripted Long Form - Let Her Run - SporTV
Graphite Pencil - Radio & Audio - Tactical - Alexa's Burnout - Brazilian Association of Psychiatric
Graphite Pencil - Media - Use of Collaboration - Forbidden Number - Brahma Beer Ab InBev
Wood Pencil - Branding - Tactical - Salla 2032 - House of Lapland
Wood Pencil - Art Direction - Direct -Salla 2032 - House of Lapland
Wood Pencil - Entertainment - Scripted Short Form - Salla 2032 - House of Lapland
Wood Pencil - PR - Multi-Market Salla 2032 - House of Lapland
Wood Pencil - PR - Reactive Response Salla 2032 - House of Lapland
Wood Pencil - Impact - Initiatives - Nonprofits Salla 2032 - House of Lapland
Wood Pencil - Direct - Film - Let Her Run - SporTV
Wood Pencil - Film - Social Commercials Over 30 Seconds - Let Her Run - SporTV
Wood Pencil - Film - Tactical Let Her Run - SporTV
Wood Pencil - Film Advertising Crafts - Animation - Deaths - JWT - 91 Rock Brazil
Merit - Film - Promotions Salla 2032 - House of Lapland
Merit - Film - Tactical Salla 2032 - House of Lapland
Merit - PR - Reactive Response - Let Her Run - SporTV
Merit - E-Commerce - Cultural Experience - Stadium's Food Delivery - Brahma Beer Ab InBev
Clio Awards
Grand Clio - Public Relations - House Of Lapland - Salla 2032
Gold - Film - Let Her Run
Gold - Media - Let Her Run
Gold - Direct - Film - House Of Lapland - Salla 2032
Silver - Film Technique - Let Her Run
Silver - Social Media - Social Video - Let Her Run
Silver - Social Good - Ab InBev - Brahma Beer - Forbidden Number
Silver - Branded Entertainment & Content - Film - House Of Lapland - Salla 2032
Silver - Film - House Of Lapland - Salla 2032
Silver -Social Good - House Of Lapland - Salla 2032
Bronze - Branded Content - Branded Content - Johnnie Walker - Angel City Football Club Anthem
Bronze - Design - Mascot - House Of Lapland - Salla 2032
Bronze - Design - Packaging - Ab InBev / Brahma Beer - Stadium's Food Delivery
Bronze - Design - Posters - House Of Lapland - Salla 2032
Bronze - Out of Home - Ab InBev/ Brahma Beer - Forbidden Number
Bronze - Experiential/Events - Ab InBev / Brahma Beer - Forbidden Number
Bronze - Direct Print - Coca Cola Magazine Amplifier
Merit - Design - Logo - House Of Lapland - Salla 2032
Merit - Design - Brand Identity - House Of Lapland - Salla 2032
Merit - Film Technique - Direction - London Film Academy - Clown
Merit - Film Technique - Direction - London Film Academy - Letter
One Show
Gold - Direct Marketing - Targeted Video - Online - House of Lapland - Salla 2032
Gold - Integrated Innovation in Integrated - House of Lapland - Salla 2032
Gold - public relations - House of Lapland - Salla 2032
Gold - direct marketing - House of Lapland - Salla 2032
Silver - Branded Entertainment - House of Lapland - Salla 2032
Silver - Public Relations - Events & Experiential - House of Lapland - Salla 2032
Bronze - Film - House of Lapland - Salla 2032
Bronze - Branded Entertainment - Short Form Video - Single - House of Lapland - Salla 2032
Merit - Branded Entertainment - Craft - Art Direction - House of Lapland - Salla 2032
Merit - Film - Innovation & Transformation - Innovation in Film - House of Lapland - Salla 2032
Merit - Green Pencil - House of Lapland - Salla 2032
Merit - Film - Let Her Run- SporTV
Merit - Online Film - Let Her Run - SporTV
Merit - Magazine - Coca-Cola Magazine Amplifier
Merit - Design - Craft - Animation - "Deaths" - 91 Radio rock
New York Festivals
Gran Prix - Film - Best use - Social/Environmental Good - Brand - Let Her Run
Gold - Film - Best use - Social/Environmental Good - Brand - Let Her Run
Gold - Film - Best use - Made for Online - Let Her Run
Bronze - Film Craft - Acting - Let Her Run
Finalist - Film Craft - Direction - Let Her Run
Finalist - Film Craft - Script/Copywriting - Let Her Run
El Ojo
Grand Ojo - Digital & Social - Salla 2032 - House of Lapland
Grand Ojo - PR - Salla 2032 - House of Lapland
Grand Ojo - Film - Salla 2032 - House of Lapland
Grand Ojo - El Ojo Special Covid - Stadium's food delivery - Brahma Beer / Ab InBev
Gold - El Ojo Local - Graphic - Coca-Cola Magazine Amplifier
Gold - El Ojo Local - Salla 2032 - House of Lapland
Gold - El Tercer Ojo - Institucional - Let Her Run - SporTV
Gold - Audiovisual Production - Acting Direction - Let Her Run - SporTV
Gold - Brand Experience and Activation - Salla 2032 - House of Lapland
Gold - Content - Audiovisual - Let Her Run - SporTV
Gold - Content - Digital and Social Platforms - Let Her Run - SporTV
Gold - Content - Digital Platform - Salla 2032 - House of Lapland
Gold - Design - Coca-Cola Magazine Amplifier
Gold - Design - Salla 2032 - House of Lapland
Gold - Digital & Social - Branded Content - Salla 2032 - House of Lapland
Gold - Digital & Social - Viral Marketing - Salla 2032 - House of Lapland
Gold - Direct - Coca-Cola Magazine Amplifier
Gold - Direct - Forbidden number - Brahma Beer / Ab InBev
Gold - Direct - Salla 2032 - House of Lapland
Gold - Film - Salla 2032 - House of Lapland
Gold - Film - Salla 2032 - House of Lapland
Gold - Graphic - Coca-Cola Magazine Amplifier
Gold - Innovation - Coca-Cola Magazine Amplifier
Gold - Interactive - Microsites - Tomorrow in a box - Florecer
Gold - PR - Let Her Run - SporTV
Gold - Promo - Coca-Cola Magazine Amplifier
Gold - PR - Salla 2032 - House of Lapland
Gold - Sports - Context - Salla 2032 - House of Lapland
Gold - Sports - Digital Platform - Salla 2032 - House of Lapland
Gold - Sports - Salla 2032 - House of Lapland
Gold - Stadium's food delivery - El Ojo Special Covid - E-commerce - Brahma Beer / Ab InBev
Gold - Sustentable - Diversity and inclusion in sports - Let Her Run - SporTV
Gold - Sustentable - Salla 2032 - House of Lapland
Silver - Best Latin Idea for the World - Salla 2032 - House of Lapland
Silver - Best Latin idea - Salla 2032 - House of Lapland
Silver - El Ojo Special Covid - Stadium's food delivery - Brahma Beer / Ab InBev
Silver - El Tercer Ojo - Tourism - Salla 2032 - House of Lapland
Silver - Audiovisual Production - Art Direction - Scoreboard - Budweiser / AB Inbev
Silver - Audiovisual Production - Best Animation - "Deaths", 91 Radio Rock
Silver - Brand Experience and Activation - Forbidden number - Brahma Beer / Ab InBev
Silver - Brand Experience - Salla 2032 - House of Lapland
Silver - Content - Audiovisual - Salla 2032 - House of Lapland
Silver - Content - Brand Experience -Salla 2032 - House of Lapland
Silver - Design - Brand Identity - Salla 2032 - House of Lapland
Silver - Design - Digital Design - Tomorrow in a box - Florecer
Silver - Design - Editorial - Let Her Run - SporTV
Silver - Design - Salla 2032 - House of Lapland
Silver - Direct- Brand activation - Forbidden number - Brahma Beer / Ab InBev
Silver - Direct - Digital Platform - Salla 2032 - House of Lapland
Silver - Graphic - Institucional - Let Her Run - SporTV
Silver - Graphic Production - Let Her Run - SporTV
Silver - Illustration - Salla 2032 - House of Lapland
Silver - Media - Alexa’s burnout - ABP
Silver - Media Entertainment - Salla 2032 - House of Lapland
Silver - PR - Salla 2032 - House of Lapland
Silver - Radio - Alexa’s burnout - ABP
Silver - Sports - Brand Experience - Salla 2032 - House of Lapland
Silver - Sustentable - health - Alexa’s burnout - ABP
Bronze - Brand Experience and Activation - DIgital and Social - Let Her Run - SporTV
Bronze - Digital & Social - Viral Marketing - Let Her Run - SporTV
Bronze - Media - Integrated Campaign - Let Her Run - SporTV
Bronze - PR - Influencers and Content - Let Her Run - SporTV
Bronze - Sustainable - inclusion and diversity in sports - Forbidden number - Brahma Beer / Ab InBev
Bronze - Audiovisual Production - Script - Let Her Run - SporTV
Bronze - Digital & Social - Technology - Alexa’s burnout - ABP
Bronze - Brand Experience and Activation - DIgital Platform - Alexa’s burnout - ABP –
Bronze - Design - Salla 2032 - House of Lapland
Bronze - Direct - Events - Salla 2032 - House of Lapland
Bronze - Graphic Production- Best Art Direction - Salla 2032 - House of Lapland
Bronze - Audiovisual Production - Direction - Scoreboard - Budweiser / Ab InBev
Brazilian Creative Club
Gold - PR - Allied Brands
Prata - Press - Allied Brands
Bronze - Film - Clown
Bronze - Design - Coca-Cola FM Magazine amplifier
In Book - Film - “Ummm”
In Book - Film - Direction - “Ummm”
In Book - Film - Visual Effects - “Ummm”
In Book - Film - Editing - “Ummm”
In Book - Film- “Horse”
In Book - Branded Content - Desculpa, Amor
In Book - Film - Desculpa, Amor
In Book - Digital - Cozinha do Bem
In Book - Promotional - Coca-Cola Magazine Amplifier
In Book - Press - Coca-Cola Magazine Amplifier
In Book - Film - “Deaths”
In Book - Film - Animation - “Deaths”
In Book - Film - Art direction - Clown
In Book - Film - Original song - Clown
In Book - Press - Allied Brands
Prêmio Abril
Best Creative Use Of Magazine - Coca-Cola Magazine Amplifier
Best Magazine Media - Coca-Cola Magazine Amplifier
Ciclope Latino
Grand Prix - Let Her run - SporTV
Fast Company - World Changing Ideas - 2022
Salla 2032 - World Changing Ideas - 2022 - LINK
Contgius - The Most Contagious Campaigns of 2021
This list represents the best of the best – the 25 most innovative, effective and attention-grabbing campaigns that we encountered in 2021.
Salla 2032 - LINK